The End of Bias : A Beginning

The New Science of Overcoming Unconscious Bias

Hardcover, 320 pages

Published March 1, 2021 by Metropolitan Books.

ISBN:
978-1-250-18618-8
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4 stars (6 reviews)

Implicit bias: persistent, unintentional prejudiced behavior that clashes with our consciously held beliefs. We know that it exists, to corrosive and even lethal effect. We see it in medicine, we see it in finance, and as we know from the police killings of so many Black Americans, bias can be deadly. But are we able to step beyond recognition of our prejudice to actually change it?

With fifteen years' immersion in the topic, Jessica Nordell digs deep into the cognitive science, social psychology, and developmental research that underpin current efforts to eradicate unintentional bias and discrimination. She examines diversity training, deployed across the land as a corrective but with inconsistent results. She explores what works and why: the diagnostic checklist used by doctors at Johns Hopkins Hospital that eliminated disparate treatment of men and women in disease prevention; the preschool in Sweden where teachers found ingenious ways to uproot gender …

3 editions

Review of 'The End of Bias : A Beginning' on 'Goodreads'

3 stars

If you are new to the idea of bias, there may be a lot in this book that surprises you. She does a good job capturing examples and writing about them in a conversational way that's easy to digest. If you've spent years seeking out studies, articles or papers on the topic, there's likely little that's new or novel here for you. Nutshell: it's well written and well organized – I think the star rating will depend on the audience and their existing knowledge base.

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